Consistency builds momentum. Burnout breaks it. If you’re a creator, you already know the constant push and pull between wanting to show up consistently online and needing space to actually live your life. There’s pressure everywhere — to post, engage, pitch, analyze, repeat. But without structure, all that effort becomes exhausting.
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On this week’s podcast episode, we welcomed Michael McCall, founder of WP for Influencers. In this episode, we dive into his background in computer science, the music business, and his career journey that ultimately led him to web development for fashion influencers. Michael lets us in on why he left corporate America to branch out on his own, the importance of web developers, and how niching down his client base helped his business soar.
On this week’s podcast episode, we welcomed Michael McCall, founder of WP for Influencers. In this episode, we dive into his background in computer science, the music business, and his career journey that ultimately led him to web development for fashion influencers. Michael lets us in on why he left corporate America to branch out on his own, the importance of web developers, and how niching down his client base helped his business soar.

Today we’re joined by our guest, Madie Hayhoe, a corporate all-star who turned her creative passion into her full-time career. And now she creates brand-building designs for female-founded businesses. We explore the three essential elements every website must have. Additionally, she shares tips for people wanting to break through the “overwhelmed phase” that entrepreneurs can hit in business. This episode is packed with inspirational gold nuggets and helpful tips to build momentum in your business.
