In the ever-changing world of influencer marketing, having the right tools is like finding the perfect pair of jeans – it can make ALL the difference. If you’re anything like us, always on the lookout for the most efficient, revenue-boosting platforms, say hello to LTK. This platform has been revolutionizing influencer marketing since it burst […]

In today’s episode, Austin Munhofen, founder and CEO of Gush and Grow Management breaks down the influencer economy. Austin launched Gush and Grow Management as a passion project. However, it’s now turned into a thriving management and talent education company for social influencers and content creators. The company also supports brands that are interested in influencer marketing and provides matchmaking services between brands and creators. In our conversation, we cover the influencer economy and the importance of consistency.

If you’ve stumbled across this post, then you likely realize that blogging isn’t dead. In fact, blogging has turned into a world within itself, now referred to as the influencer space. But being an influencer is a lot more than snapping a mirror selfie and telling the people on Instagram where you bought your top. There is a strategy and focus that goes on behind the scenes. Not to mention, the need for constant content creation is very time-consuming. This is exactly why many influencers are in need of help on a regular basis! If you’ve ever wanted to walk alongside an influencer, but not have to get in front of a camera, then this post is for you. I’m teaching you how to become a virtual assistant to the biggest bloggers!

Before we can get into how to support a blogger or influencer as a virtual assistant, it’s important to understand exactly how the influencer world works. By now, you’re probably very familiar with social media and the many platforms that are available to use like Instagram, TikTok, Facebook, and YouTube. The influencer industry as we know it today was born in 2002, originally with the concept of mommy blogs. Fast forward to what it is today and it’s now an estimated $13.8 billion dollar industry. And with all those zeros, many people wonder where the money comes from and how it’s made. Well, today I’m breaking down how influencers make money online and create 6 or 7-figure businesses online.